our background, philosophy, and the famous napkin.
see our clients >> technology
Technology expertise comes naturally when your leadership includes former researchers for Fortune 50 tech firms.
With over a decade of experience in the technology industry, our researchers are entrenched in the trends and needs of the marketplace. Our specialty? Early stage market understanding, opportunity mapping and product positioning. We walk the walk… evaluating tradeshow impact, analyzing cloud computing effectiveness, testing notebook form factors and features. And we talk the talk…with consumers, IT decision-makers, channel partners and C-level influencers.
SOME OF OUR TECHNOLOGY CLIENTS:
AT&T
Bright House Networks
Casio
Charter Communications
Hewlett-Packard (HP)
IBM
Philips
Samsung
link technology trivia
If you’ve heard the term “e-Business” then you know our work. Creating that term for IBM was one of our more memorable pieces of research.

